ABOUT HYGROTECH’S HISTORY
HYGROTECH was created in 1984, and originated from a company called Roode Lyon, which was well known in the vegetable seed and agricultural industries of South Africa. Hygrotech pioneered the development of F1 hybrids in the SA vegetable industry, hence the name stands for:
• HY – HYBRID
• GRO – GROWING
• TECH – TECHNOLOGY
Hygrotech became a multi-dimensional broad based organization with a diverse range of products promoted, marketed and sold to all levels of Horticulture and Agriculture providing supplementary and complimentary products to its core business of vegetable and grass and pasture seeds with strong emphasis on Sustainable Solutions which became part of our logo and brand.
Hygrotech’s product mix is currently made up of 45% vegetable seeds, 10% grass and pasture seeds and 45% FertAgchem - soluble fertilizers, plant manipulators, adjuvants, green and brown manure, bio-fumigants, disinfectants and “soft” fungicides.
HYGROTECH’S MISSION STATEMENT
Continuously and pro-actively identify and evaluate the needs of all current and potential clients regarding vegetable seed, as well as related and supporting products, and shall strive to satisfy such needs within acceptable norms.
• Sell quality products, if possible on an exclusive basis, through trained and experienced staff, supported by systems and procedures acceptable to clients and HYGROTECH.
• Expand the market by recruiting and retaining quality clients in our market segments by way of goal-driven marketing, primarily based on direct selling.
• Offer our products at a competitive price to our clients, assuring an acceptable growth and profit to HYGROTECH.
A Company of PEOPLE with a HANDS-ON style and a PASSION for our industry. We conduct ourselves with HONESTY,
INTEGRITY and RESPONSIBILITY and allow room for DEVELOPMENT and GROWTH.
Take OWNERSHIP of our Company and achieve GOOD RETURNS for our shareholders. We are a Company that offers OPTIONS and operates with DYNAMISM, tackling life with OPPORTUNISTIC INNOVATION.
Selection based on market requirements
Trial evaluation in selected locations
Networking with retail groups, processors, suppliers and consumers Farmer’s days, special training sessions, media promotions and specific growing guidelines Intercompany breeding co-operation
Identification and design of products Formulation and manufacture Extensive trial evaluation Product promotion and technical back-up.